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MAM3030 Business In The Global Marketplace

Advanced · 1 credit · BIT - Business, Admin, Finance and IT

Description
Students examine the opportunities and challenges that confront business persons in establishing a global business operation.
Prerequisite
None
Parameters
No specialized equipment or facilities.
Supporting courses
MAM1010: Marketing & Management MAM2010: Managing for Quality MAM3020: Business in the Canadian Economy

Outcomes The student will:

  • 1 compare existing international business ventures within developing and developed nations

    • 1.1 explain global marketplace terms

    • 1.2 identify and describe a variety of international businesses including:

      • 1.2.1 their organizational structures

      • 1.2.2 manager roles and responsibilities for foreign companies in Canada

      • 1.2.3 Canadian companies abroad

    • 1.3 describe the pros and cons of various forms of international business opportunities

  • 2 identify and examine existing legislation that affects global ventures

    • 2.1 research existing provincial legislation/regulations that promote or hinder trade within Canada

    • 2.2 research Canadian and other national legislation/regulations that promote or hinder trade with Canada

    • 2.3 identify and explain the following:

      • 2.3.1 World Trade Organization (WTO)

      • 2.3.2 Canada-United States Free Trade Agreement (FTA)

      • 2.3.3 North American Free Trade Agreement (NAFTA)

      • 2.3.4 European Economic Community (EEC)

      • 2.3.5 Pacific Rim

      • 2.3.6 other international trading agreements

    • 2.4 describe a protectionism policy and the historical effect it has had on countries

    • 2.5 describe and/or debate Canada/US actions regarding:

      • 2.5.1 tariffs; e.g., import and export tax

      • 2.5.2 dumping

    • 2.6 illustrate an organizational chart with the functions, duties, descriptions and examples of:

      • 2.6.1 an export department

      • 2.6.2 an export manager

      • 2.6.3 a commission agent

    • 2.7 research the role of the World Bank in international business

    • 2.8 describe the basic concepts of international trade from a fiscal and economic position including:

      • 2.8.1 balance of trade

      • 2.8.2 balance of payments

      • 2.8.3 exchange rate; e.g., floating, devaluation, revaluation

      • 2.8.4 counter trade

  • 3 analyze existing global ventures

    • 3.1 describe the global competitive forces being exerted on the Canadian business community

    • 3.2 explain how a Canadian business operation might determine its niche in the international marketplace

    • 3.3 research and summarize how management organizes for an effective international strategy by:

      • 3.3.1 developing new products/services

      • 3.3.2 maximizing advanced technology capability; e.g., communication, research, production

      • 3.3.3 using resources from the local community

      • 3.3.4 identifying local economic, political, social and environmental issues

      • 3.3.5 clarifying profit targets

    • 3.4 research and explain possible involvement opportunities on the international business scene, identifying examples and management’s role in:

      • 3.4.1 exporting

      • 3.4.2 importing; e.g., directly/indirectly

      • 3.4.3 licensing; e.g., licensee/licenser

      • 3.4.4 franchising; e.g., franchisee/franchiser

      • 3.4.5 foreign marketing

      • 3.4.6 foreign production and marketing

  • 4 identify and investigate global entrepreneurial opportunities within a developing and a developed nation

    • 4.1 describe the concept of “profit with principles” when doing business with developing nations

    • 4.2 research and assess managerial considerations of the following conditions in a foreign country:

      • 4.2.1 geographical

      • 4.2.2 economic

      • 4.2.3 social

      • 4.2.4 political

      • 4.2.5 cultural

      • 4.2.6 environmental

    • 4.3 contrast risks and challenges to opportunities and indicate on what basis a positive decision would be made to proceed with a foreign venture

    • 4.4 describe how management practices differ in the global marketplace in relation to:

      • 4.4.1 leadership practices

      • 4.4.2 organizational structures

      • 4.4.3 employee motivation levels/incentives

      • 4.4.4 quality standards

  • 5 demonstrate basic competencies

    • 5.1 demonstrate fundamental skills to:

      • 5.1.1 communicate

      • 5.1.2 manage information

      • 5.1.3 use numbers

      • 5.1.4 think and solve problems

    • 5.2 demonstrate personal management skills to:

      • 5.2.1 demonstrate positive attitudes and behaviours

      • 5.2.2 be responsible

      • 5.2.3 be adaptable

      • 5.2.4 learn continuously

      • 5.2.5 work safely

    • 5.3 demonstrate teamwork skills to:

      • 5.3.1 work with others

      • 5.3.2 participate in projects and tasks

  • 6 create a transitional strategy to accommodate personal changes and build personal values

    • 6.1 identify short-term and long-term goals

    • 6.2 identify steps to achieve goals

Program of Studies 2009. Source document, © Alberta Education.