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Management & Marketing

MAM2060 Communication Strategies 2

Intermediate · 1 credit · BIT - Business, Admin, Finance and IT

Description
Students improve their basic oral and written communication strategies necessary for efficient and effective management of information. The focus is on technical writing strategies and composing when preparing informal business reports and proposals.
Prerequisite
MAM1030: Communication Strategies 1
Parameters
Access to appropriate computer work station, word processing software and support materials.
Supporting courses
INF2100: Reports

Outcomes The student will:

  • 1 critique informal business reports

    • 1.1 identify, analyze and revise reports according to:

      • 1.1.1 proper focus

      • 1.1.2 completeness

      • 1.1.3 logical conclusions and recommendations

      • 1.1.4 inconsistencies or contradictions

    • 1.2 identify and use proofreading strategies to:

      • 1.2.1 proofread for facts, dates, names, figures and statistical information

      • 1.2.2 proofread for sentence structure, grammar, spelling, punctuation and format

  • 2 demonstrate use of the writing process, e.g., prewriting, writing, revising, proofreading, when composing business reports or proposals

    • 2.1 research the types of business situations that require technical reports including:

      • 2.1.1 an investigative report with an analysis of a particular problem

      • 2.1.2 an evaluation of an existing situation or a proposed action

      • 2.1.3 a response to a situation or incident

      • 2.1.4 progress being made on a long-term project

      • 2.1.5 a proposal that persuades the reader to adopt a change

    • 2.2 compare and distinguish between the need for informal and formal reports in business environments considering:

      • 2.2.1 situation

      • 2.2.2 audience

      • 2.2.3 details of investigation

    • 2.3 compare the characteristics between informal and formal writing including:

      • 2.3.1 writing styles

      • 2.3.2 length and layout

    • 2.4 research and use prewriting strategies when preparing informal reports including:

      • 2.4.1 identify the purpose

      • 2.4.2 list key points

      • 2.4.3 discuss findings

    • 2.5 outline the sections of an informal report including:

      • 2.5.1 summary

      • 2.5.2 introduction

      • 2.5.3 discussion

      • 2.5.4 conclusion(s)

      • 2.5.5 recommendations

      • 2.5.6 appendices; e.g., charts, supporting data, diagrams

    • 2.6 draft the informal report using the following strategies:

      • 2.6.1 write in an unbiased manner

      • 2.6.2 substantiate opinions

      • 2.6.3 be specific

      • 2.6.4 construct and attach any appendices

  • 3 deliver an oral report, using effective communication strategies

    • 3.1 give oral instructions in person or on a recording to enable another person to complete a specified task

    • 3.2 receive instructions from a person or on a recording and develop a plan to complete a specified task

    • 3.3 rehearse a prepared oral or written report on a business topic using effective oral communication strategies

  • 4 demonstrate basic competencies

    • 4.1 demonstrate fundamental skills to:

      • 4.1.1 communicate

      • 4.1.2 manage information

      • 4.1.3 use numbers

      • 4.1.4 think and solve problems

    • 4.2 demonstrate personal management skills to:

      • 4.2.1 demonstrate positive attitudes and behaviours

      • 4.2.2 be responsible

      • 4.2.3 be adaptable

      • 4.2.4 learn continuously

      • 4.2.5 work safely

    • 4.3 demonstrate teamwork skills to:

      • 4.3.1 work with others

      • 4.3.2 participate in projects and tasks

  • 5 identify possible life roles related to the skills and content of this cluster

    • 5.1 recognize and then analyze the opportunities and barriers in the immediate environment

    • 5.2 identify potential resources to minimize barriers and maximize opportunities

Program of Studies 2009. Source document, © Alberta Education.